Nike Inc. was incorporated in 1969 that designs, manufacture, market and sells sports footwear, apparel and other related accessories and services. Nike has an increasing stronghold over the global sports apparel market, beating its closest competitor Adidas by a wide margin in market share.. Euromonitor . In 1972 the first pair of sports shoes was sold and experienced enormous growth and achieved a 50% market share within the sports shoe market in the US only eight years later. The footwear and apparel company, which has a market capitalization of $100 billion, achieved strong growth in … Nike hopes to replicate the success they have seen through their sponsorship of the National Football League. Nike's revenues and prestige have rocketed in the past five years. Nike’s sales force is divided into footwear and apparel and the teams are assigned specifically to accounts. Hardware, equipment and apparels are the cash cow of Nike. See Nike's revenue, employees, and funding info on Owler, … Given Nike’s stated focus on international markets, the company may be succeptible to market share losses in their home market, which accounted for 45% of 2017 revenues. Adidas and Nike are two giants in the apparel market with a large market cap and market share.. At Datahut, we extract the pricing and product data of Adidas and Nike. Although Nike stock didn't suffer huge declines, it failed to play the leadership role it had earlier in the bull market. Globally, if Nike is in an emerging market, or a new market, it distributes its product through a third party. adidas's 9% share has been declining every year since 2011. Nike’s sales force is the most professional and has the greatest knowledge of the products compared to its competitors. In the table, you'll find all the components (individual stock symbols) found in that sector, ranking them by their Weighted Alpha (a rating of growth patterns in a one-year period). According to data from Euromonitor, Adidas had 13.2% share of the western European sporting goods market in 2012, while Nike's share … 3. Nike is a great success through its product innovation and superior quality. One of the retail categories hit massively by the COVID19 pandemic is the sports & apparel category. Rising competition is hampering Nike’s market share It has trailing 12-month sales of $32.3 billion. The company recorded earnings per share (EPS) of $0.90, beating analysts’ estimates of $0.86 per share. The following report provides a snippet of the fashion sneaker Nike's top competitors are Adidas, Anta Footwear Company Limited and ASICS. Nike is the global market leader, but it faces increasing competition in Europe and China. In terms of market share, Nike's biggest competitors are Adidas and Under Armour. She added she has seen markdowns during the holiday season on competitors' shoes — but not Nike's. Nike reported revenue of $7.7 billion, up 12% on a currency neutral basis. Nike Provides a Wide Variety of Products To A Large Number Of Sports To Capture Great Market Share Nike has a variety of sporting products for everyone. The Competitors page allows you to view information for other symbols found in the same sector. Nike is regaining market share it lost to rival Adidas, Widlitz said. Introduction: Nike was founded under the name Blue Ribbon Sports in 1964. The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top In our case the major competitors of Nike are Adidas and Reebok. The percentage of the American athletic footwear market owned by NIKE Inc. - so that includes Nike, Jordan Brand and Converse. The market growth rate of apparel and hardware are 7.67% and -0.43%, however, market … Relative market share: the company’s relative market share to its top competitor expresses the sales as a percentage of the three largest competitor sales combined. Nike has been gaining market share in Europe. Nike has had several celebrities endorsing its brand such as Michael Jordan and Tiger Woods’ among others and this enhances the marketability of the company’s products (Park, 1994). Nike competes with numerous athletic … Other competitors include Puma, Skechers, Anta and Li Ning. Clearly, a defining factor when considering who is winning in this market is the capitalization. Reebok being Nikes main competitor brand has positioned itself strategically to increase its niche market in the industry market share. while Nike’s core brand saw it’s share fall from 39% to 37%. Here is a competitive analysis of Nike vs Adidas with data, insights, visualizations, and more. A frothing market, overflowing with abundant returns and record breaking all-time highs has been a hallmark of 2019. The Reflective Sportswear Market will grow by USD 628.28 mn during 2020-2024 Global Reflective Sportswear Market 2020-2024: Market Analysis, Drivers, Restraints, Opportunities, and Threats - Technavio Nike is the Top competitor of Adidas. Nike Brand, Converse, Hurley and Jordan Brand are the portfolio brands of the company. This provide cash for turning the question mark in cash cow products. Share Price. Here's why Adidas has been quickly gaining on Nike in America. With so many household names’ share … Competitors / Competitive Pressures Nike’s competitors consist of any brand that is selling sport shoes and apparel, especially brands like: Asics; Puma; Adidas; Reebok; The rivalry in the sports wear industry is very intense. These have more market share as compare to market growth. From May 2016 to May 2017, Adidas nearly doubled its share of the US athletic footwear market. Competitors are Adidas and Under Armour has trailing 12-month sales of $ 0.86 per share ( EPS ) $... 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